Meet the Team
We are a team of experienced business development colleagues, who offer specialist input and interim solutions to independent and corporate healthcare providers looking for additional or flexible support.
We come from a variety of backgrounds and offer a range of complementary skills necessary to support your healthcare business. We would be happy to talk to you about how we can help.
Michelle Le Prevost – Founder

Assurgo Associates is headed up by Michelle Le Prevost, founder and director. After 28 years in business development with healthcare corporates and culminating in her role as Managing Director of Black & Lizars, a group of 24 independent practices providing Optometry and Hearing Care; Michelle founded Assurgo Associates Ltd to showcase the skills of her team and to bring an experienced and bespoke offering to the business community.
Michelle is Prince 2 qualified and specialises in strategic business development; project management of new store openings, relocation and expansion projects; retail brand development as well as mergers, acquisitions and integration. Having worked across the dental, pharmaceutical and optical sectors Michelle is an experienced and very organised individual with a passion for patient care.
Rhona Brown – Project Management Associate

Rhona is an enthusiastic and engaging customer service professional with extensive relationship management and business development experience.
After 28 years in financial services, Rhona branched out into lottery fundraising and then management of the Scottish Enterprise Business Mentoring programme for Ayrshire Chamber of Commerce where, over four years, she developed an extensive network of support for local businesses.
Since turning freelance, Rhona has proved her versatility operating across a number of projects including management of membership services and the development of political relationships for Scotland’s Towns Partnership; research for retail development companies and conference organisation.
Sarah McNaught – Marketing & Communications Associate

Sarah is a specialist in developing and implementing commercial and creative marketing and communication strategies and has successfully led a number of high profile global and UK consumer brands.
Having worked on both client and agency side within the healthcare, drinks industry, retail and third sectors, over the course of 30 years. Sarah brings a wealth of experience in stakeholder engagement; brand building; campaign and project management; communications and PR to Assurgo Associates’ freelance portfolio.
Gordon Martin – Finance Associate

Gordon is a member of the Chartered Institute of Management Accountants, with 30 years experience in senior finance roles across a number of businesses, particularly in the FMCG and more recently private healthcare sectors. He has a strong background in working with multi disciplinary teams.
His main areas of expertise are in business planning, budgeting, forecasting and capital investment appraisal.
Joyce Hardie – Associate
Joyce has over 30 years’ experience in property management specialising in business change including process reviews, premises refurbishments, relocations and health & safety. Since turning freelance her focus has been on business writing producing all types of documentation including business plans, ITT responses policies and procedures, strategy documents and more.
Specialising in Health & Safety documentation including policies, risk assessments and method statements Joyce has a bias towards property and the construction industry.
Sharon Lee – Procurement Associate
Sharon is an accomplished procurement professional in the management and delivery of a diverse range of purchasing related activities.
With an aptitude for adding value and meeting the requirements of individual business strategy objectives Sharon has great experience and has worked across a variety of sectors and organisations including the NHS, private prison service and manufacturing.
We are always keen to meet potential new Associates. If you have business development experience in the healthcare sector and are interested in joining us please complete our contact us form and we will be in touch.